Hamza Ashraf

Core Competencies

• Strategic Techno-Financial Acumen: Combines financial proficiency with a strong understanding of technological tools to offer holistic solutions for optimizing business performance.
• Cross-Disciplinary Project Leadership: Demonstrated capacity to lead cross-functional teams in complex projects, ranging from ERP implementations to financial system overhauls.
• Data-Driven Decision Facilitation: Utilizes analytics and data interpretation to guide stakeholders in strategic decision-making processes, ultimately driving organizational growth.
• Consulting Prowess in Global Settings: Leverages international experience and consulting skills to offer specialized advice and implement solutions tailored for diverse business environments.
• Software Development Versatility: Proven expertise in developing a variety of software solutions, from e-commerce websites to specialized financial and accounting systems.
• Operational Excellence through Automation: Focuses on enhancing operational efficiency by implementing automated processes, leading to significant cost savings and improved accuracy.

Bachelor of Science in Computer Science (BS-CS)

2017 - 2022

Virtual University of Pakistan, Lahore, PK

Computer Science graduate from one of the leading federal government univisities in the country. Developed a COVID-19 Vaccine Management System in final-year and scored 4 out of 4.

Chartered Management Accountant (CMA)

2013 - 2020

ICMA International, Lahore, PK

An associate member of the Institute of Cost & Management Accountants of Pakistan (ICMAP). Core subjects include financial management, information systems, financial reporting and auditing.

Meta Back-End Developer Professional Certificate

Feb 2024

Meta, offered through Coursera

This 9-course program prepared me for an associate-level career as a back-end developer.

Oracle Cloud Infrastructure Architect Professional

Oct 2023

Oracle

This course prepared me for the highest level of OCI certification, Oracle Cloud Infrastructure Architect Professional. Took a deep dive into designing and deploying Oracle Cloud Infrastructure solutions and learned Cloud-Native, microservices and serverless architectures.

Deploying SAP on Google Cloud

Oct 2023

Google

This course provided a holistic experience of optimally configuring SAP on Google Cloud. I learned to configure SAP on Google Cloud, and what best practices are, leaving the course with actionable experience to configure SAP on Google Cloud and run SAP workloads on Google Cloud.

Core Implementation Specialist Certification

Jul 2023

Coupa University

Being holder of the Core Implementation Specialist Certification demonstrate proficiency in configuring the core Coupa platform, demonstrate working knowledge of technical integrations, and adhere to implementation best practices.

Meta Front-End Developer Professional Certificate

Feb 2023

Meta, offered through Coursera

This 9-course program prepared me for an associate-level career as a front-end developer.

Google IT Automation with Python Professional Certificate

Aug 2022

Google, offered through Coursera

This six-course certificate, developed by Google, is designed to provide IT professionals with in-demand skills -- including Python, Git, and IT automation -- that can help them advance their careers. The hands-on curriculum is designed to teach learners how to write code in Python, with a special focus on how this applies to automating tasks in the world of IT support and systems administration. I passed all graded assessments with a score of 80% or above. I have a strong foundation in how to use Git and GitHub, troubleshoot and debug complex problems, and apply automation at scale by using configuration management and the Cloud.

Full-Stack Web Development with React Specialization

Jul 2022

The Hong Kong University of Science and Technology, offered through Coursera

In this specialization I learnt to:

1. Design a full-fledged Web client application using Bootstrap 4 and React,
2. Design a hybrid mobile application using React Native, and
3. Develop server-side support for the web application using Node.js, ExpressJS together with database support using MongoDB.

TensorFlow 2 for Deep Learning Specialization

Jan 2022

Imperial College London, offered through Coursera

In this Specialization, I have acquired and honed practical skills in the popular deep learning framework TensorFlow to develop deep learning models for a range of applications such as image classification, language translation and text and image generation. I completed programming assignments and capstone projects to apply their knowledge and skills.

Virtual Reality Specialization

Jan 2022

University of London, offered through Coursera

This specialisation from the University of London introduced me to virtual reality. Virtual reality is one of the highest demand skill sets in the jobs market, and this specialisation gave me an introduction to the subject and key skills in the field. I have heared from world-leading lecturers and industry experts, used Unity to develop my own VR environment, and ended the specialisation by creating my first VR game.

IBM AI Engineering Professional Certificate

Oct 2021

IBM, offered through Coursera

I have completed this 6 course Professional Certificate and have a practical understanding of Machine Learning (ML) & Deep Learning (DL). I have technical skills to start a career in AI Engineering, and can:

• Implement ML algorithms including Classification, Regression, Clustering, and Dimensional Reduction using scipy & scikitlearn
• Perform ML on Big Data and deploy ML Algorithms and Pipelines on Apache Spark
• Demonstrate understanding of Deep Learning models such as autoencoders, restricted Boltzmann machines, convolutional networks, recursive neural networks, and recurrent networks
• Build deep learning models and neural networks using Keras, PyTorch and Tensorflow libraries
• Demonstrate ability to present and communicate outcomes of deep learning projects

Google Project Management Professional Certificate

Sep 2021

I have completed six courses, developed by Google, that include hands-on, practice-based assessments and were designed to prepare us for associate-level roles in Project Management. I am competent in initiating, planning and running both traditional and agile projects.

Google, offered through Coursera

Linux and Private Cloud Administration on IBM Power Systems Specialization

Sep 2021

Red Hat and IBM, offered through Coursera

This specialization introduces Red Hat Enterprise Linux system administration and private cloud capabilities of IBM Systems. IBM Power servers were used to demonstrate these concepts. Through three courses, I learned a range of concepts from how to get started with Linux, to using Linux in a large cloud environment.

Financial Reporting Specialization

Jan 2021

University of Illinois Urbana-Champaign, offered through Coursera

The Financial Reporting Specialization focuses on the role of financial accounting principles and processes in creating and reporting an organization's financial statements. I am be able to (1) use financial accounting principles to create and/or process an organization's financial statements and (2) analyze financial statements to assess an organization's financial position.

Data Analysis and Presentation Skills: the PwC Approach Specialization

Nov 2020

PricewaterhouseCoopers (PwC), offered through Coursera

In this specialization I learned the role of data in today's business environment. By focusing on the practical uses of data analytics, I learned how better understanding and stronger application of data can enhance problem-solving and decision-making. I used Excel to understand, filter and use data to inform decision-making. I learned how to use a variety of tools to help me in the process. Finally, using data to support a point of view, I created a business presentation to effectively relate the view to others. This certificate is issued by PricewaterhouseCoopers LLC (US) with address at 300 Madison Avenue, New York, New York, 10017.

Excel Skills for Business Specialization

Oct 2020

Macquarie University, offered through Coursera

In this Specialization, I have developed advanced Excel Skills for Business. Upon completing the four courses in this Specialization, I can design sophisticated spreadsheets, including professional dashboards, and perform complex calculations using advanced Excel features and techniques. I have acquired the skills to manage large datasets efficiently, extract meaningful information from datasets, present data and extract information effectively. In addition, I have mastered the skills needed to validate data and prevent errors in spreadsheets, create automation, apply advanced formulas and conditional logic to help make decisions and create spreadsheets that help forecast and model data.

SAP End User Training (FI/CO)

Aug 2020

Institute of Cost and Management Accountants of Pakistan (ICMAP), Lahore, PK

In this 40 CPD hours end user training, I have learned SAP S4/HANA Finance and Controlling modules.

Investment Management Specialization

Jun 2020

University of Geneva, offered through Coursera

This Specialization, developed in partnership with UBS, covered the different steps and skills needed to build a sound investment portfolio in order to reach one's financial goals. Over the 4 courses of this specialization, I have developed an understanding of the functioning and role of global financial markets, what impacts rational and irrational behaviors have at the micro and macro levels and how to adequately build and manage a portfolio with a long-term view while gaining an appreciation for new trends that are shaping the investment management industry. The final Capstone Project integrated theory with practice and I was required to build a sensible 5-year investment plan for a client taking into account their goals and constraints in a dynamic economic landscape.

Financial Management Specialization

Mar 2020

University of Illinois Urbana-Champaign, offered through Coursera

In this Specialization (7 courses), I have learned the skills essential for evaluating major strategic corporate and investment decisions to understand capital markets and institutions from a financial perspective. This Specialization covers financial accounting, investments, and corporate finance. It provides an integrated framework for value-based financial management and individual financial decision making.

QuickBooks Certification

Feb 2019

DigiSkills, Lahore, PK

Completed a 12 weeks training in QuickBooks course under DigiSkills Training Porgram organized by the Ministry of Information Technology & Telecom, Government of Pakistan, Virtual University and Ignite.

Best AI-Driven File Conversion Service 2024

Sep 2024

AI Global Media Ltd, Staffordshire, England

OnlineConvert.Cloud, founded and owned by Hamza Ashraf, has been honored as the Best AI-Driven File Conversion Service 2024 at the Technology Innovator Awards 2024.

Quarter Performance Award

Feb 2024

Deloitte, Dubai, UAE

Reconginzed as an exceptional contributor for BPS - Digital team in Q2 FY24.

Everyday Excellence

Oct 2022

Deloitte, Riyadh, KSA

Everyday Excellence award was awarded by Deloitte for Q1 performance.

Certificate of Merit

Mar 2014

Govt. Islamia College, Lahore, PK

Certificate of Merit earned on holding 2nd position in the class of 2nd year of F.Sc.

Founder and Owner

Mar 2024 - Present

OnlineConvert.Cloud

• Established and currently manage OnlineConvert.Cloud, a comprehensive file conversion platform.
• Ensured robust performance and scalability to handle high traffic and various file conversion demands.
• Continuously improve user experience by incorporating user feedback and implementing new features.
• Utilized: HTML, CSS, Bootstrap, Python, Django, PostgreSQL, NGINX, uWSGI, Google Analytics, Google Search Console.

E-commerce Website Development

Jan 2023

Ottoman Arts

• Orchestrated the end-to-end design and development of a bespoke e-commerce platform for an upscale art gallery, leveraging WordPress and WooCommerce technologies.
• Seamlessly integrated PayPal API to facilitate secure and efficient financial transactions.
• Utilized: HTML, CSS, JavaScript, PHP, WordPress, Bootstrap, WooCommerce, PayPal payment gateway.

Cloud-based CRM System

May 2022

Interplas Recycling Limited

• Engineered a robust cloud-based CRM system to streamline business operations, complete with a versatile dashboard and multi-tier user access controls.
• Architected and implemented specialized modules for listings, purchase orders, sales orders, logistics, and additional functionalities.
• Utilized: HTML, CSS, JavaScript, AJAX, PHP, MySQL, Bootstrap, AdminLTE, cPanel.

Enterprise Application Development

Dec 2021

Interplas Recycling Limited

• Spearheaded the modernization of an existing enterprise application by troubleshooting and resolving critical bugs.
• Conceived and implemented a brand-new logistics module to enhance system capabilities.
• Utilized: HTML, CSS, AngularJS, PHP Slim Framework, RESTful APIs, MySQL, cPanel.

Covid-19 Vaccine Management System

Apr 2022

Final-year Project

• Engineered a robust web-based appointment scheduling platform, specifically targeted for streamlined COVID-19 mass vaccination efforts.
• Implemented real-time data tracking capabilities, providing invaluable insights for both public health officials and the general populace.
• Utilized: HTML, CSS, JavaScript, AJAX, PHP, MySQL, Bootstrap, Apache Server.

Custom Accounting Software

Feb 2019

Harrison Pharmaceuticals (Pvt.) Ltd.

• Orchestrated the development of a multi-user accounting system, focusing on automating both financial and cost accounting workflows.
• Engineered a comprehensive suite of financial and ad-hoc reports, enhancing organizational decision-making capabilities.
• Utilized: VB.net, SQL Server, SAP Crystal Reports, XML, Visual Studio, SQL Server Management Studio, ODBC, Adobe Photoshop.

Customized Financial Accounting Software

Aug 2018

WorldCall Telecom Limited

• Conceived and executed a tailor-made financial accounting system to optimize general ledger and accounts management processes.
• Engineered specialized features to ensure efficient financial reporting and compliance.
• Utilized: C#, .net, SQL Server, SAP Crystal Reports, XML, Visual Studio, SQL Server Management Studio, ODBC, Adobe Photoshop.

Blogger Website

Jun 2018

UET's Einsteins

• Engineered a user-friendly, fully functional Blogger website to elevate the online presence of a social media marketing agency.
• Leveraged Google Blogger's native tools to achieve all functionalities, maintaining a focus on user experience.
• Utilized: xHTML, CSS, JavaScript, XML.

Retail Management System

Apr 2018

Al-Hadid Systems

• Engineered a comprehensive Point-of-Sale (POS) system, tailored to the specific needs of a wholesale distributor dealing in mobile and laptop accessories.
• Incorporated extensive features to manage accounts receivables, payables, cash handling, and more, thereby enhancing operational efficiency.
• Utilized: Java, SQLite, JasperSoft Studio, Eclipse IDE, DB Browser for SQLite, Adobe Photoshop.

E-commerce Website in Joomla

Oct 2017

US Packaging Hub

• Orchestrated the end-to-end development of an e-commerce platform tailored for a packaging company, leveraging Joomla as the core CMS.
• Seamlessly integrated Google Workspace, enhancing collaborative capabilities and operational efficiency.
• Utilized: HTML, CSS, JavaScript, PHP, Joomla, Bootstrap, Adobe Photoshop.

Blogging Website in WordPress

Jun 2012

SportsSeeds

• Led the design and development of a specialized WordPress-based blogging website catering to sports news and editorial content.
• Utilized: HTML, CSS, JavaScript, PHP, WordPress, Bootstrap, Adobe Photoshop.

Assistant Manager 3 – Business Process Solutions (BPS)

Oct 2024 – Present

Deloitte, Middle East

• Play a key role in the Sales Growth Enablers team, focusing on business development for technology-related services in the region, identifying new opportunities, and building strong client relationships to drive revenue growth.
• Drive Analytics and BI initiatives using tools like Power BI, Alteryx, and Qlik Sense to deliver actionable insights and support data-driven decision-making for clients.
• Oversee the implementation and consultancy of various enterprise performance management (EPM) and procurement solutions, including but not limited to Jedox and Coupa, delivering customized financial planning, budgeting, procurement, and expense management systems that enhance operational efficiency and support strategic goals for clients.
• Provide strategic guidance on data governance and security policies, ensuring compliance and integrity in all analytical and automation processes.
• Mentor junior staff, providing guidance in analytics and RPA to foster their professional growth and enhance the team's technical expertise.

Assistant Manager 2 – Business Process Solutions (BPS)

Oct 2023 – Sep 2024

Deloitte, Middle East

• Specialize in data analytics, leveraging cutting-edge tools like Power BI, Alteryx, Qlik Sense and Smartsheet to deliver data-driven solutions.
• Take the lead in implementing RPA strategies, employing sophisticated tools such as Power Automate and UiPath to automate complex business processes.
• Successfully deployed Microsoft Business Central in the hoteling industry, streamlining operations and improving efficiency.
• Serve as the architect in the development of a robust Financial Analytics-as-a-Service platform, providing valuable insights for decision-making processes.
• Collaborate on projects for the Public Investment Funds (PIF) in KSA, aiding in the management of a diverse $700+ billion portfolio, encompassing over 80 companies, with a concentration on specific sectors or projects.
• Pioneered a web-based IFRS-16 lease accounting tool, specifically catering to the needs of a leading tower and telecommunication company in KSA.

Assistant Manager 1 – Business Process Solutions (BPS)

Feb 2022 – Sep 2023

Deloitte, Middle East

• Spearheaded the implementation of SAP ByDesign ERP, meticulously identifying risks and proposing robust controls to secure optimal functionality and compliance.
• Innovated and implemented sophisticated data management systems and automated reporting mechanisms, utilizing Microsoft Power BI, Power Automate, and Excel VBA, to enhance operational efficiency and data accuracy.
• Spearheaded the user acceptance testing (UAT) of OneStream leases solution, identifying potential risks and proposing key system controls to ensure seamless implementation and operation.
• Executed a Lease Manager role, orchestrating the transition of essential IFRS-16 lease management tasks to Shared Service Centers (SSC).
• Assumed a subsequent reviewer role, enforcing stringent compliance and accuracy in all lease management activities.
• Played a key role in the successful onboarding of clients' permanent resources, developing and delivering targeted training programs, emphasizing effective IFRS-16 lease management processes and compliance.
• Orchestrated the development of standard operating procedures (SOPs) and process maps for the IFRS-16 leases cycle.
• Managed a pivotal IFRS-16 leases review engagement for a renowned mall management company in KSA, ensuring stringent compliance and operational excellence in lease management.
• Undertook multiple Tax Public Accountant Certificate (TPAC) engagements, demonstrating adaptability and proficiency in diverse financial frameworks.

Senior Accounts Officer & Management Trainee Officer

Oct 2020 - Jan 2022

CHT Group, Lahore, PK

• Oversaw both Accounts Receivable and Accounts Payable, ensuring timely approvals and strict adherence to internal control protocols.
• Maintained an efficient Inventory Management System, generating precise reports for tracking stock levels and informing strategic decision-making.
• Handled an array of taxation responsibilities, including the preparation and submission of withholding Income Tax, Sales Tax, and provincial sales tax returns to ensure full compliance.
• Spearheaded budgeting and forecasting initiatives to bolster the organization's financial stability and facilitate growth.
• Administered incoming and outgoing payments across a variety of stakeholders, including customers and vendors, ensuring accuracy and timeliness.
• Conducted meticulous bank reconciliations and deposit verifications, maintaining accurate and up-to-date financial records.
• Investment Management: Managed funds effectively, optimizing profit on saving accounts and Term Deposit Receipts (TDRs) to maximize ROI.
• Ensured strict adherence to banking regulations through diligent management of Ijarah (leases) and bank-related charges.
• Executed monthly accounts closures and generated comprehensive financial reports, including Statement of Comprehensive Income, Statement of Financial Position, Statements of Cash Flows, and more.

Intern

Feb 2020 – Apr 2020

Packages Limited, Lahore, PK

• Conducted comprehensive audits encompassing inventory, revenue, expenditures, Financial Risk and Treasury Management (FRTM), IT, and fixed assets. Ensured strict compliance with International Standards on Auditing (ISAs), International Accounting Standards (IAS), and International Financial Reporting Standards (IFRS).
• Rigorously assessed the security and reliability of information systems through specialized IT audit protocols, confirming system integrity.
• Applied keen analytical skills to identify potential risks and unearth opportunities for operational enhancements during audit procedures.

Finance Executive

Mar 2016 - Jan 2019

Winlet Pharmaceuticals (Private) Limited, Lahore, PK

• Conducted in-depth analysis of financial documents, participated in the creation of comprehensive financial statements, and developed cash flow forecasts to guide business decisions.
• Maintained a meticulous customer filing system, performed billing, collection, and reporting activities within deadlines, and generated accounts receivable aging analysis to track payment status.
• Validated the accuracy of business partners' invoices, executed timely payments, and prepared monthly accounts payable reports to ensure transparency and accuracy.
• Skillfully reconciled both accounts payable transactions and bank accounts, ensuring comprehensive financial integrity across ledgers.
• Diligently recorded newly acquired and disposed-off fixed assets, and maintained a rigorous depreciation schedule to accurately reflect asset values.
• Conducted regular physical counts of both fixed and current assets, corroborating financial records and confirming asset integrity.